SightCall Launchpad was created to serve as an internal repository for brand guidelines, assets, and tools. This would allow employees to more easily engage with and uphold the SightCall brand in their external communications. The launch of SightCall Launchpad saw enthusiastic employee engagement. All small requests for brand assets and guidance disappeared, and some teams were able to onboard agencies without the need for design intervention.
Katie Smart - VP of Communication
Felix Morgan - Copywriting and Communication Guidelines