Graphic Design

Polycom’s marketing team discovered an underserved audience in its mid-market customers, and they needed to quickly implement a full scale multichannel campaign. I produced a uniform set of assets for display remarketing, nurture emails, content, and paid social.

Shea McFarland - Creative Lead
Lana Moore - Project Lead
Stacy Taylor - Polycom Project Lead

Dozens of ebooks were created as content offerings.

16 emails were created with 2 versions each for A/B testing.